Skip to Content

Touchtennis - Customer Success Story

A customer success story of the BOP Alliance
May 13, 2026 by
Alisa Knebel

The customer success story of Touchtennis


Touchtennis Sports Club is Dubai’s premier touchtennis club, offering players an enjoyable indoor game all year round.

As the master ambassador of Touchtennis in the UAE, the club delivers a best-in-class experience with professional lighting, premium court flooring, a designer pro shop, bistro, locker rooms, and impeccable customer service.


Initial situation of the customer


Before implementing Odoo and working with BOP partner Plennix, Touchtennis relied on multiple disconnected tools to manage bookings, events, and on-site operations. This lack of integration made processes time-consuming and inefficient, limiting visibility and slowing down growth.

The challenge


Touchtennis faced several operational challenges:

  • Managing event registrations and bookings across different systems
  • Handling on-site sales and operations without a unified POS
  • Lack of integration between eBooking, Events, and Restaurant POS
  • Manual processes leading to time inefficiencies
  • Difficulty scaling operations while maintaining a smooth customer experience


The success


By implementing Odoo, Touchtennis unified its operations through a fully integrated platform.

The solution included:

  • eBooking system to streamline reservations and scheduling
  • Events module to efficiently manage tournaments and registrations
  • Restaurant POS to optimize on-site sales and service

As part of this transformation, Touchtennis launched the world’s first Touchtennis booking system, powered by a fully integrated website, delivering a seamless and exceptional online booking experience.

With these integrated tools, Touchtennis was able to:

  • Significantly improve time efficiency by automating key processes
  • Reduce manual work and operational delays
  • Centralize all activities in one platform
  • Enhance the overall customer and player experience
  • Ensure smoother and faster operations during events

Result


Touchtennis achieved a more efficient, scalable, and innovative system, supporting its global growth while delivering a seamless digital and on-site experience across all touchpoints.

Share this post
Archive